A handy guide to clarity

Definitions of “very clear” seem to vary. I have therefore produced this handy guide.

Extremely Unclear

Very Unclear

Explanation requires clicking “read more” in the description.

Somewhat Unclear

Explanation (“in association with…” etc) does not require clicking “read more” in the description.

Murky

Explanation (“sponsored by…” etc) does not require clicking “read more” in the description.

Somewhat Clear

“Sponsored by…” written onscreen at the end of the video.
Explanation (“sponsored by…” etc) does not require clicking “read more” in the description.

Very Clear

“Sponsored by…” written onscreen at the start of the video.
“Sponsored by…” written onscreen at the end of the video.
Explanation (“sponsored by…” etc) does not require clicking “read more” in the description and occupies its own paragraph.

Extremely Clear

Explanation (“sponsored by…” etc) written in full onscreen, in large bold text – no other flashy attention-grabbing text/imagery onscreen to distract from this message, message is held for minimum of 5 seconds.

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